I have given two speeches about this topic in the last few weeks. The TBL is an accounting principle that encourages organizations to focus on three things, People, Planet, and Profit (the three P’s). More and more organizations are recognizing the importance of all three measures and looking at them as a three-legged stool. If you focus on one of these, or even two, the lack of attention on the third will cause the first two to suffer. More and more customers are wanting to know how the company is going about it’s business, shareholders too.
Questions to consider:
How does this product/service/action impact: Our business financially? The natural systems that our business uses and relies on? The communities in which we do business.
Yvon Chouinard, the founder of Patagonia states that by focusing on people and planet, profit has grown dramatically because people like doing business with them. You can accomplish that too.
Let me know if I can help.